Autodesk is changing the business of mobile application - "SketchBook Mobile" back of the development

Autodesk's appeared in the year 2009 "SketchBook Mobile" application to record more than 1 million downloads in first two months led to directing the company to a whole new business.

 With that in mind, Chief Executive Officer that this application that allows various sketch with your fingers (CEO) of it until I provided one week before the start of a surprise that Mr. Carl Bass .

 Christopher Cheung, project manager in charge of Mr. SketchBook, "The house had not been our focus is definitely on. SketchBook Mobile is a small, isolated projects were," he said.

 SketchBook success is born of hands-off approach to the extreme principles of management for Autodesk partially. This would also be a lesson for other large companies seeking to expand into the world of applications. Its very big reward. Thanks SketchBook, Autodesk grabbed the opportunity of entry into the business design tools for consumers. It was the direction the company had not thought so far.

 The success of SketchBook, professional designers and architects, can become a bit of Autodesk company was subject to gather the impression that most old-fashioned company that provides products for customers with special artist, but equally important .

 Previous SketchBook transformed into mobile applications for Tablet PC users niche market draw with the stylus, a small program was very popular in high users. SketchBook Mr Cheung took over as project manager in 2008, the Apple "iOS" In response to Steve Jobs's announcement of releasing a software developers, the possibilities to expand the program to the mobile world found.

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